TAP’s mandate was to develop and implement a comprehensive environmental graphic design program for five unique Scotiabank locations across two continents.

We developed site-specific applications of the new EGD program to support a diverse range of user groups and activities, while creating a cohesive global vision for the brand. TAP produced a holistic graphics package that drew from Scotiabank’s brand assets including colour, texture, typography, and messaging.

The success of the project hinged on working collaboratively with international stakeholders and design groups, whilst managing cultural sensitivities and language requirements.